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PRÜV

PRÜV

Health and wellness detox toolkit.

The brief for this project was to create a 'Transformation Toolkit' for this health and wellness brand including meal plans, recipes and shopping lists for a three-day kick-starter programme. 

 
 
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The Approach

The approach was a clean and colourful layout using vibrant images of fresh produce. The toolkit helps you make small, incremental changes to improve your lifestyle. This idea was built into the design of the booklet with an aesthetic that had a unified look and feel, but accommodated the different steps of the programme. 

 
 
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